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As you know, Danny Sullivan is somewhat new to working at Google - for decades he worked from the other end of the field, from the SEO…

You wanted to increase conversion rates. So, you started testing all the basic, obvious things. You split-test headlines, calls to action, hero…

A state-run Chinese news site has suggested that Apple could find itself being used as a bargaining chip in the trade war started by the Trump…

The GAO’s report, which was released at the end of July, is titled “CBP Is Evaluating Designs and Locations for Border Barriers but Is Proceeding…

Holly Uhl, a manager at State Auto Insurance Companies in Columbus, Ohio, oversees an automation project for back-office tasks that…

If you’re a small business out in the world today, it can feel like your competition is everywhere. The ubiquity of the internet means that anyone,…

August 7, 2018 | Meg Add to my favorites Love’s Travel Stops is offering all customers a FREE…

Chatbots will help your team scale the volume and quality of incoming leads. Use them to replace your most monotonous exchanges -- like qualifying…

Illustration: Jim CookeLast year, we launched an investigation into how Facebook’s People You May Know tool makes its creepily accurate…

There are occasions when an employee quits a job that you can do nothing about. Maybe they’re moving to another city, or maybe they want to…