B2B Marketing Storytelling: The Intersection of Marketing and Public Relations – Info B2B Jul 24, 2018 There was a time when marketing and communications or public relations, were treated as two different departments, siloed off from each other with…
Branding How to Keep Your Public Relations Focus on Your Audience – Info Branding Jul 24, 2018 3 Techniques that Keep Your Public Relations Efforts Targeted on the People You are Trying to Reach Your team is a hard-working crew. They…
Public Relations The Key to Media Relations May Be Defying How Journalists Want to Be Pitched – Info PR Jul 23, 2018 Recently I spoke about media pitching at a conference where many of the speakers were journalists. With this in mind, I warned the audience that I…
Public Relations What All Media Relations Masters Have in Common – Info PR Jul 23, 2018 I first fell in love with public relations, and more specifically, media relations when a guest speaker showed up in my Comms 101 class my first…