pitching

Here are 5 key things that have to be top of mind when you’re developing a sales motion. Being called a ‘nice-to-have’ solution feels like a gut…

By Jane Tabachnick | Posted: August 3, 2018Journalists are under continuous pressure. They must gather…

By PR Daily Staff | Posted: August 3, 2018.IN-widget > span > .IN-top { max-height: 38px !important;…

By Mark Jacob | Posted: August 3, 2018The press release started with: “Hey – what’s up?” I added it to my…

This article first appeared on PR Daily in August of 2017.A bad pitch won’t do you any favors.Inspired (or depressed) by subpar media relations…

Before you can start building relationships with editors at your favorite online publications, it’s important to learn how to pitch your content—and…

Some PR pros just can’t cut the phone cord.The request usually appears in an email, friendly enough in tone: A PR pro wants to “hop on a quick…

Public relations is not a one-size-fits-all industry; there isn’t a handbook for success.There are, however, guidelines.PR pros should know…

Is there still value in cultivating media relations? Given the rise of social media and digital marketing—combined with the demise of newspapers,…

By PR Daily Staff | Posted: July 23, 2018If you’re a PR pro, chances are you’ve wished you could read minds…