Emails

“If you’re not the customer, you’re the product.” This cardinal rule of the Internet has been proven true over and over again, and email is no…

E-commerce emails have three primary purposes: to engage the customer with the brand, to confirm receipt or provide information, or to instigate a…

Let’s be honest. People lose touch. In fact, if you have an email newsletter, you’ve probably also got a list of subscribers who have gone dormant.…

The findings of a 2017 Return Path study suggest that 68.4% emails in the average Gmail user’s inbox are promotional. The same study hints that…

GOOD NEWS: 80% of professionals prefer to use email for business communication. BAD NEWS: With over 269 Billion emails sent every day, there's a lot…

Data is powerful. Companies that use data to send smarter campaigns outperform their competitors by 85% in sales growth, according to research from…

If you're like most of us, your Outlook email account is full of important personal and business information. The last thing you want to happen is to…

I’m sure you’ve been swamped with GDPR emails these past few weeks – until the point you’ve had enough. I have, too. But for me, it’s been kind of a…

A Guide to Writing Customer Service Emails Despite the rise of social media, live chat services and chatbots, email is still one of the most…

If recipients never see your marketing emails in their Gmail inboxes, the effort related to creating them is useless. Fortunately, you can decrease…