crisis communications

American Airlines has a problem with cellos.The airline removed a Chicago-bound cellist and her $30,000 instrument after changing its mind about…

A crucial part of an effective PR apology is a change in behavior.Words won’t suffice if an organization’s actions continue to do harm, and…

When does a local story become a national crisis?Some mistakes are so boneheaded—or inspire enough fear in consumers—that the story will spread…

Google desperately wants access to the enormous Chinese market.The organization hasn’t offered a search engine there since 2010, when public…

Organizations that don’t invest in robust internet security are going to face a data breach scandal. It’s just a matter of time.Reddit became the…

Even social media behemoth Facebook isn’t impervious to a PR crisis.The platform’s executives have been struggling to regain trust and repair its…

A crisis can quickly befall any organization, especially if an executive slips up or announces a resignation.Papa John’s PR team has been…

When a promotional misstep is in extremely poor taste, it’s hard to imagine an adequate apology.A horrific social media error may cost the…

Suing the victims of a mass shooting seems bad enough, but an attorney for MGM Resorts asserts that it’s for their own good.After one of the…

Ritz was taking no chances with the health of its consumers—or its reputation.Parent company Mondelez International issued a recall for several…