Advertising The 4Cs of the modern brand | Advertising Oct 19, 2018 Glossier is one of the most successful beauty companies around. At one point, there were 10,000 people on a waitlist just for its lipstick. But…
Branding The New Era Of Brand: Data, AI & Consumer Control | Branding Oct 17, 2018 Five years ago, hot on the heels of some significant global rebranding work and regional talent branding successes, I wrote a book titled “Brand…
Branding Recapture Your Brand Focus With These Simple Techniques | Branding Oct 14, 2018 A lack of time and over scheduling are roadblocks to having more focus and moving forward for your personal brand. In order to grow your business…
Tech and Gadget Google Uses Kids To Promote Its Brand In The Classroom | Innovation Oct 9, 2018 I’m not writing about the Disney Channel or Nickelodeon, Marvel or Harry Potter. This blog is about how high-tech companies like Google use kids and…
Social Media How to Grow Your Brand and Monetize as an Influencer | Social Media Oct 3, 2018 Being an influencer — and actually making money — isn’t just about taking a pretty photo. October2, 20184 min read Opinions expressed by…
Digital Marketing Why Email Marketing Without Opt-in Will Hurt Your Brand | Email Marketing Oct 2, 2018 Your brand is important. As marketing guru Seth Godin explains, “a brand is the set of expectations, memories, stories and relationships that, taken…
Digital Marketing How to Get the World Talking About Your Brand | Marketing Sep 27, 2018 How to Get the World Talking About Your Brand written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jay BaerPodcast…
Branding The Power Of Localizing Your Brand Message | Branding Sep 25, 2018 It’s Friday afternoon, you work in advertising, so you’re enjoying a lukewarm pint in your crowded local pub. Oblivious to the background chatter,…
Innovation Your weather report could be getting a lot better thanks to this brand new satellite | Innovation Sep 25, 2018 We all appreciate an accurate weather forecast. That’s why 300 kilometres inside the article circle a team of scientists are working away on data…
Web Designing Brand Identity for Mikron, a leading microelectronic enterprise in Europe | Web Designing Sep 25, 2018 Brand Identity for Mikron, a leading microelectronic enterprise in Europe AoiroStudioSep 24, 2018 Happy Monday gang! Let’s check the work…