Advertising

If you don’t already know of Celeste Barber, you might be surprised to learn one of the most popular Instagram accounts belongs to just a regular mom…

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing…

Facebook has identified an ongoing effort to influence the U.S. midterm elections, using inauthentic accounts and pages on the social…

Procter & Gamble Co. narrowly missed Wall Street forecasts for top-line growth, but it's stock was still up slightly in midday…

Yumi Clevenger-Lee Credit: Nestlé Waters North AmericaNestlé will have a new executive running its water marketing in North America as it…

This year, more than 35 million Americans will use a voice-activated assistant device at least once a month. According to eMarketer, that’s up nearly…

Is our creative investment really paying off?That’s a big blind spot for a generation of marketers hyper-focused on media efficiency. In fact, most…

Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention…

Fox chiefs Dana Walden and Gary Newman still aren’t talking about their own futures after the Disney-Fox deal closes, but the Fox Television Group…

When creating Facebook ads, most of the creative has to fit within certain limitations.For example, the image has to be a set ratio and size, and if…