Streamline Reporting with Google Tag Manager & Google Analytics
One area that seems to elude many digital marketers is the relationship between conversion tracking and website analytics. Often, when businesses get…
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Do Not Flip Between Index & Noindex on URLs Too Frequently
This is probably common sense to all the readers here, but you should likely not add a noindex and remove the noindex on specific URLs often or…
Google Gary Illyes: RankBrain Is PR-Sexy Machine Learning
I love when Gary Illyes talks about Google. He was asked about what is RankBrain and goes off to explain that “RankBrain is a PR-sexy machine…
How Effective Is Influencer Marketing?
When you first created your Facebook profile, assigned your Myspace top 8, sent your first tweet, or uploaded your Instagram square, you probably had…
7 Page Speed Stats Every Marketer Should Know
If we asked you to describe an effective digital marketing campaign, you might tout the value of strong design, ad targeting, or the benefits of…
Digital agencies are hiring, focusing on retention in 2019
Competition for talent closely followed client in-housing as a top challenge facing digital agencies, Marketing Land’s Digital Agency Survey 2019 of…
February 2019 Google Webmaster Report
It was a busy January with a few unconfirmed Google algorithm updates around the 15th, 9th and 6th of January. Google also said the next 50% of…
19 Statistics Every B2B Marketer Needs to Know
Modern B2B content marketing evolved out of the opportunity to provide buyers with the information they seek at every stage of their customer…
Google adds voice input and spoken results to mobile web search
Google has added a microphone to the Google.com search field on Android phones to enable mobile web voice search. It’s an interesting move given…
What Are Google Posts and Are They Worth the Hype?
What are Google Posts? Basically, they’re an easy way for you to publish content directly to your brand’s Google Knowledge Panel. The Knowledge Panel…