The Benefits of Including Video on Your Website
Marketing Podcast with John Jantsch on Including Video on Your Website Video has become a foundational element in marketing. Why is video so…
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Singular can now track ROI across channels
Marketing intelligence platform Singular has added a new capability to its platform that is designed to determine a complete return-on-investment…
How Instagram offers unique marketing opportunities
Every organization wants proof that investing in social media marketing programs goes beyond awareness metrics.
Social media strategies are…
Google rolls out ‘interpreter mode’ for Home and smart displays
Google Translate is now rolling out Google Home devices. The capability was first announced at this year’s CES. Since then, the company has been…
Google My Business Has New Tools & Tips for Responding
Google My Business has added a new way for business owners to respond to reviews. Businesses can now reply to reviews on the desktop version of…
5 hurdles RCS messaging has to overcome for universal adoption
Rich Communication Services messaging has been widely anticipated as a replacement to clunky and outdated text message functionality that installed on…
Google’s change for service area businesses
Earlier this year, Google announced that they were offering an improved sign-up flow for service area businesses. There have been lots of questions…
Google Search Console Notifications To Remove Google+
Last night, Google sent out notifications via Google Search Console reminding sites that have added Google+ buttons and other integrations to…
Google tests ads in Assistant results
Google appears to be testing the delivery of ads in Google Assistant results. The screen below, from Gennaro Cuofano, who performed a search on an…
Adjust unveils a new standard to combat fraudulent ad clicks
Berlin-based mobile measurement firm Adjust released a new standard for combating mobile click fraud this week. Called Click Validation Through Proof…