29 Real Estate Blogs Every Realtor Should Read in 2018 | Sales
Realtors, you know you can’t be good at your jobs if you’re not plugged into the industry. But you also can’t start a real estate business — or grow the one you have — if you’re stuck behind a computer spending hours each week reading. It’s important to get the industry news, trends, and marketing advice you need quickly, so you can get back to what real estate is all about — helping your clients.
So, I’ve put together a carefully curated list of the best real estate blogs to follow in 2018. Pick five of your favorites and commit to following them each week. You’ll feel more connected to your industry and have the ability to offer more value to your clients. Happy reading!
Real Estate Blogs Every Realtor Should Read in 2018
1. Zillow Porchlight
Best for: Homebuyers
This consumer-focused blog gives clients a great pulse on what’s hot in housing and rental markets, how to build home equity, and what they should know about new legislation affecting homeowners.
Must-read post: What You Need to Know About the Fair Housing Act
2. CRE Online Blog
Best for: Real estate investors
Have an ear to the ground on what real estate investors are acting on in the current market. CRE Online offers tips on avoiding common real estate mistakes, mastering rental properties, and choosing an investment strategy that’s right for you.
Must-read post: Real Estate Investing in the Age of Bitcoin (and Other Cryptocurrencies)
3. McKissock
Best for: Real estate agents, real estate appraisers
Want to grow your appraisal skills and real estate career? McKissock is a great place to start. Learn about real estate tax laws, appraisals of specific home types like senior housing, and even how to balance parenting with a real estate career.
Must-read post: Terrifying Encounters from Real-Life Appraisers
4. Keller Williams
Best for: Real estate agents
Gathering leads, real estate marketing and personal branding, and even training opportunities — Keller Williams’ Blog has it all. Get inspired with hand-curated TED Talks, learn about the latest in real estate regulation, and find out how to grow your business on this comprehensive blog.
Must-read post: 10 Ways to Take Territory in the Fourth Quarter
5. Fundrise Education
Best for: Real estate investors
Whether you’re making your first or your 15th real estate investment, Fundrise has helpful how-to articles and opinion pieces to help you make the right choices for now and tomorrow.
Must-read post: The Most Important Questions to Ask Before You Invest in Real Estate
6. Housing Wire
Best for: Real estate agents, real estate investors
Your one-stop-shop for industry news, Housing Wire will feed you the latest trends in interest rates, finance, and regulation. Impress your clients with valuable information that will help them make educated decisions about the market.
Must-read post: What Realtors Need to Know about Millennials
7. The BiggerPockets Blog
Best for: Homeowners, real estate agents
Get authoritative articles on real estate investing, personal finance, real estate marketing, and more. Landlords, first-time homebuyers, and agents will all find helpful resources on the BiggerPockets Blog.
Must-read post: The Top 10 Rental Features that Attract Cream of the Crop Tenants
8. Speaking of Real Estate
Best for: Real estate agents
The official blog of the National Association of Realtors®, this destination offers fresh insights on real estate policy, possible violations, and home equity loans. Their no-frills approach is refreshing and trustworthy in today’s crowded internet landscape.
Must-read post: What’s the Right Way to Structure a Marketing Service Agreement?
9. Inman
Best for: Real estate agents
Are you a tech-obsessed realtor? You’ll love the Inman Blog. Find out what’s new in real estate technology and what the biggest agencies in the U.S. are doing. This is a resource for the modern realtor, so if you’re keen to learn the latest trends in homebuying you’ll feel right at home.
Must-read post: Why Real Estate APIs are the Future
10. Redfin Blog
Best for: Real estate agents, homebuyers
Redfin has a huge database of homebuyer information they share regularly on their signature blog. From local news to national real estate analysis, realtors and homebuyers will find something interesting here.
Must-read post: Redfin Survey: 36% of Millennial Homebuyers Took a Second Job to Save for Down Payment; 10% Sold Cryptocurrency
11. Information Services Blog
Best for: Real estate agents
Don’t have time to scour dozens of websites for the latest realtor-relevant news? This National Association of Realtors® Blog offers weekly roundups of the most important articles you need to read. If you only choose one of the blogs from this list to follow, this should be the one.
Must-read post: What We’re Reading: July 9-13
12. Real Estate – The New York Times
Best for: Real estate agents, homebuyers
Sure, it’s New York-centric, but you’ll also get interesting insights into the global market, think-pieces on where the industry’s headed, and helpful articles on trends the Times’ experts are spotting.
Must-read post: Shopping for a Home with FaceTime
13. Realest Blog
Best for: Real estate agents, homebuyers, landlords
Learn the ins and outs of real estate — whether you’re buying, selling, renting, or already own. Realest has articles everyone can learn from along with helpful, local-specific news and information.
Must-read post: Mistakes Homebuyers Maker by Generation
14. Forbes Real Estate
Best for: Homebuyers, owners, real estate investors
Offering unique peeks into the global real estate market, financial advice for homebuyers and sellers, and deep-dives into local markets, the Forbes Blog offers something for agents and buyers alike.
Must-read post: Here’s How to Buy a House When You Have Student Loan Debt
15. Invest Four More
Best for: Real estate investors
This straightforward blog is packed with real-life advice and hard-learned lessons about house flipping and investment. Whether you’re entering the rental world or considering your first flip, this blog has the unvarnished information you need.
Must-read post: How to Scale a House-Flipping Business
16. The Business Journals Residential Real Estate News
Best for: Real estate agents, homebuyers
This is your hub for interesting real estate stories, global viewpoints, and financial advice. You won’t find depth on any one subject here, but you will find interesting pieces on national real estate projects, struggles homebuyers are currently facing, and news on huge real estate deals.
Must-read post: What a $148.7 Million Multifamily Sale Says About Sacramento’s Housing Market
17. The Close
Best for: Real estate agents
This site is designed to give agents, teams, and brokerages actionable, strategic insights from industry professionals they can trust. Learn about real estate marketing, lead generation, the latest technology available, and team-building strategies.
Must-read post: 15 Open House Ideas That Will Actually Get You Leads
18. Century 21® Real Estate Blog
Best for: Homebuyers, sellers
Whether you’re wondering what home project will give you the most return on your investment, how to combat clutter in your current home, or how to throw a great party, this blog has the inspiration you need to turn your current house into a beautiful home or lucrative investment.
Must-read post: These Tips May Speed Up Your Home Sale
19. REtipster
Best for: Real estate investors
Want to be a part-time real estate investor while still having plenty of time and space to live your life the way you want? This blog aims to help you do just that.
Must-read post: How to Take the Headache Out of Craigslist
20. Jason Fox
Best for: Real estate agents
Fox’s self-titled blog offers cutting-edge marketing tips, practical advice on how to manage homebuyer expectations, and tips on how to reach younger homebuyers. The depth of advice and practical marketing tips you’ll find here are both valuable and authentic.
Must-read post: Send Video to Your Sphere of Influence Using Facebook Ads
21. The RE/MAX Blog
Best for: Homebuyers, sellers, owners
Send your buyers and sellers here for practical tips on preparing for an open house, budgeting for a first home, or the perks and challenges of living in a tiny home.
Must-read post: Boomerang Kids, Telecommuting, and She Sheds: 3 Unique Ways to Use a Tiny Home
22. Cornerstone Home Lending Blog
Best for: Real estate agents
This glossy site offers realtors advice on how to approach uncomfortable conversations, news about mortgage rates, and practical articles on how to make the most of your time as a busy realtor. If you need a quick, feel-good read that will give you immediate, actionable step, this is a great place to start.
Must-read post: 11 Awkward Mortgage Questions You’re Way Too Embarrassed to Ask
23. Sotheby’s International Realty
Best for: Luxury real estate agents, window shoppers
Sotheby’s luxury living blog is as aspirational as its clientele. Head here for luxury real estate headlines, posh destination roundups, and development spotlights on high-end global sales.
Must-read post: 7 Properties with Incredible Guest Houses
24. Trulia’s Blog
Best for: Homebuyers, sellers
Trulia’s blog is a treasure trove for homebuyers and sellers. With a separate “Money Matters” section to help buyers obtain good credit scores and save for their first home, and other subsections on housing market analysis, the economy, and affordable homebuying — Trulia has interest pieces and expert insights you won’t find anywhere else.
Must-read post: Sneaky Things That Can Ruin Your Credit Score
25. Keeping Current Matters
Best for: Homebuyers
This is another all-around resource for homebuyers and owners. You’ll find information on VA loans, advice on what to do in a bidding war, and information on which states have the most affordable homes.
Must-read post: Next Recession in 2020? What Will Be the Impact
26. Rentonomics
Best for: Homeowners, real estate investors, renters
Rentonomics offers important perspective on residential segregation, the affordability crisis, and multifamily construction. If you’re considering moving into a rental property or putting one on the market, this blog is where you should start.
Must-read post: The Persistent Effects of Residential Segregation
27. Geek Estate Blog
Best for: Real estate investors, real estate agents
If you’re interested in learning from some of the biggest names in the real estate industry, Geek Estate is where you should go. Sean Harper, Marc Rutzen, and Steven Wynands are just a few of the giants featured on this site.
Must-read post: Blockchain Ledger Technology and the Future of Real Estate Transactions
28. Norada Real Estate Investments
Best for: Real estate investors
Learn how to be successful in real estate investment with tips from Norada. Whether you’re interested in condominium investment, rental properties, or national investment opportunities, there’s something for you on this blog.
Must-read post: How to Be Successful in Real Estate Investment
29. The Better Homes and Gardens Real Estate Blog
Best for: Homebuyers, owners, and sellers
This lifestyle resource offers tips for staging your home, throwing a great party, and even planning an outdoor oasis. They also have professions Q&A which offers the advice you need before listing your home.
Must-read post: How to Spot a Good Real Estate Agent
Blogs like this can help realtors feel connected to their peers, the industry, and their consumers. Find your favorites to follow and share some with your prospects or clients to establish value and authority.
Need to build up your client base a bit before sending out helpful articles? Check out these unexpected ways to generate real estate leads.
